The mobile web browser usage is growing; I guess we all know that! Statistics from several sources have shown that people are using various types of mobile devices to browse the web regularly. I suppose the main thrust in increased mobile usage for web browsing has come after the launch of iPhone.
Why? Because when it comes to mobile browsing, the iPhone is way better than other devices. And I say this from personal experience and support my claim with the numbers below.
I was first introduced to the world of mobile browsing through the Nokia 61i, a phone I used for a bit of time before the iPhone. In the initial few weeks whenever I got a chance I could be caught surfing the web on my cellphone. But, once the initial enthusiasm died, I hardly ever used it for web browsing – email yes, browsing negligible. And I attribute it to three things – the small screen, the horrid scrolling and mouse movement and lastly, the frequent browser crashes. People told me to download and install the mobile version of Opera to overcome the last problem but by that time, I guess, I had had my fill.
The iPhone, however, changed all that! Web browsing on the iPhone was so much more fun. I could read web pages in landscape and portrait modes, the screen was larger, there was no mouse just the great touch screen and yes, “pinching” was one splendid feature.
Browsing the web with the iPhone is a different experience altogether. The sturdy Safari web browser as well as the larger screen and the ability to zoom in with “pinch” brought the mobile browsing fervour back! And it’s not just me. If you check the mobile usage statistics below, you’ll find that more people use the iPhone for browsing the web than any other device. Considering the number of iPhones is much lesser than all other mobile devices put together, that’s one great usage statistic, right? The iPhone web browsing experience is definitely a notch above the rest.
According to NetMarketShare the iPhone has almost a 65% usage leaving all the others far behind. Also, they don’t mention the usage of iPod Touch. Has that been clubbed with the iPhone or they have simply not included it?
Since the iPhone is most used web browsing device, it’s only logical to deduce that Safari is the clear winner when it comes to the mobile web browsers line up.
However, even though Safari is the most popular mobile web browser in the world it doesn’t show the same kind of usage from conventional computers (Macs and Windows). In fact, statistics for Safari installed on computers have shown only a slight increase over the years. So what makes iPhone with its Safari web browser such a clear choice when it comes to mobile browsing? I suppose it’s the convenience, stability and the tons of apps available for the device.
The graph below shows the usage of Safari web browser (mobile) for this web site. These are numbers and not percentages. Agreed the numbers are quite low but look at the dramatic increase. Couple this with the exponential line we see for Playstation browser usage statistics we can quickly comprehend the fact that mobile browsing is gaining ground very fast.
By the way, in addition to the iPhone, iPod Touch and now the iPad, I find visitors using Safari from SymbianOS (example, cellphones from Samsung) and Android.
Google is the leading search engine. And it continues its dominance in the mobile searches space too. This, come to think of it, is no big surprise because it’s the default search engine on iPhone which tops the list of mobile devices used for web browsing. However, compared to its web sibling, Google’s share for mobile browsing is more than 97%!
To take a closer look at usage and statistics, check out which is the world’s favorite search engine.
The graph line has 2 distinct “steps” … isn’t that strange? if I get another step in the coming 2-3 months, I’m going to scream.
OK, I didn’t scream even though the third step is evident.
Apple hadn't owned the domain name of their major products/services - iPhone.com, iCloud.com and Facetime.com. They bought them at a premium from the respective companies. [more...]